Digital Marketing Assistant
Job Description
Digital Marketing Assistant role onsite in Palo Alto, CA, supporting marketing initiatives, managing campaigns within a 2+ million budget, and collaborating with a high performing team.
Responsibilities
- Plan, launch, monitor, and optimize paid digital campaigns across Google Ad Words, Meta (Facebook/Instagram), Yelp, Nextdoor, and other relevant platforms.
- Apply emerging AI technologies and platforms to enhance advertising efforts.
- Coordinate and deliver daily, weekly, and monthly marketing performance reports.
- Create and maintain marketing analytics reports to inform decision making.
- Develop, test, and refine advertising content and creative assets.
Requirements
- Experience managing advertising budgets across multiple digital platforms including Google Ad Words, META, and other relevant channels.
- Extensive social media marketing experience across META, LinkedIn, Google Business Profile, and other relevant platforms.
- Proficiency with Google Analytics, Google Tag Manager, and digital performance tracking.
- Must work from our corporate office located in San Jose five days a week. This position is not a remote or hybrid position.
- Knowledge of CRM systems, marketing automation tools, and reporting dashboards.
- Exceptional organizational and project management skills.
- Excellent written, verbal, and interpersonal communication skills.
- Bachelor’s degree required.
- Minimum five years of relevant experience.
Technologies
- Google Ad Words
- META (Facebook/Instagram)
- Yelp
- Nextdoor
- Google Analytics
- Google Tag Manager
- Google Business Profile
- CRM systems
- Marketing automation tools
- Reporting dashboards
- AI technologies and platforms
Benefits
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Physical Requirements
- Ability to work in a professional office environment for extended periods. This is not a remote position.
- Frequent use of computers, phones, and standard office equipment.
- Ability to sit, stand, walk, and communicate effectively throughout the workday.
- Ability to occasionally lift and carry materials weighing up to 25 pounds.
- Ability to attend company events, meetings, and marketing functions as required.
- Standard hours are 8:30 A.M. through 5:00 P.M. Monday through Friday. Occassional weekends may be required.
Pay
- Pay rate: $33.65 - $38.46 per hour
Work location
- In person