Marketing and Communications Manager, ALCE/FAEIS

Responsibilities

• Plan and execute a comprehensive marketing and communications strategy that aligns with the College of Agriculture and Life Sciences and university wide branding initiatives.
• Develop strategic content that demonstrates the impact of ALCE and FAEIS programs, research, and people to support enrollment, philanthropy, and institutional reputation.
• Manage and optimize digital and print content for FAEIS and ALCE, including websites, social media, and publications.
• Maintain accurate, accessible, and strategically aligned content; support the development of digital and print materials; ensure compliance with Virginia Tech brand, editorial standards, and digital accessibility requirements.
• Collaborate with colleagues across FAEIS, ALCE, and the college marketing and communications team to ensure support, resources, and alignment.
• Identify key audiences with leadership and develop targeted communications and marketing plans that drive measurable impact.
• Eligible for a hybrid work arrangement; reside within commuting distance to Blacksburg, VA with weekly on campus presence.
• Maintain a dotted line relationship with CALS Marketing and Communications to ensure alignment with college priorities, shared standards, and professional development.

Requirements

• Master’s degree in communications, marketing, agricultural communications, or a related field, or a bachelor’s degree with relevant experience.
• Experience developing and implementing strategic marketing and communications plans.
• Strong writing, editing, and storytelling skills.
• Experience with digital communications platforms, web content management systems, and social media.
• Strong organizational, interpersonal, and project management skills.

Technologies

• Web content management systems
• Social media
• Digital communications platforms

Job Description

The Food and Agricultural Education Information System (FAEIS) and the Department of Agricultural, Leadership, and Community Education (ALCE) seek a Marketing and Communications Manager to lead and implement marketing and communications activities in support of the vision and strategic direction of the FAEIS program and ALCE department. This position is responsible for planning and executing a comprehensive communications and marketing strategy that aligns with the College of Agriculture and Life Sciences and university branding.

Preferred Qualifications

• Experience in higher education, agriculture, or Extension.
• Familiarity with Virginia Tech brand standards and communications practices.
• Experience with analytics, measurement, and performance reporting.

Overtime Status

Exempt: Not eligible for overtime.

Appointment Type

Restricted

Salary Information

USD 55,000 - 65,000 per year.

Hours per Week

40 hours per week.

Review Date

06/28/2026

Additional Information

The successful candidate will be required to have a criminal conviction check.

About Virginia Tech

Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment.