Marketing Jobs in Woodstock, IL

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1mo ago

Marketing Director

American Community Bank & Trust Woodstock, IL

Woodstock, IL

1mo ago

$90k - $130k/yr Full time Marketing Brand Management Business Development

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Job Description

Based in Woodstock, Illinois, American Community Bank & Trust offers an onsite role with a competitive compensation package. The Marketing Director position carries a salary range of USD 90,000 to 130,000 per year and is responsible for defining brand and creative vision, steering strategic marketing initiatives, and coordinating cross-functional programs to grow deposits, drive product adoption, and strengthen client loyalty.

Responsibilities

Embed marketing in executive planning to establish annual goals and quarterly tactical plans.
Define growth KPIs, set reporting cadences, and lead audits, ideation sessions, and benchmarking efforts.
Design and execute integrated campaigns across commercial, wealth, and consumer segments to advance deposits, high net worth client acquisition, digital adoption, and client education.
Own CRM, attribution, and dashboards; deliver weekly and monthly insights and use analytics to optimize targeting, channel mix (brand, digital, email, CRM, paid, SEO/SEM) and ROI.
Collaborate with Private Client, Commercial, Treasury, ACWM, and Relationship teams on go-to-market plans, events, and sales enablement.
Ensure collateral and campaigns clearly communicate value and yield measurable outcomes.
Set brand and creative standards while improving workflow and production quality.
Approve client-facing materials for regulatory compliance and audit readiness; lead PR and external communications with executive leadership alignment.
Set, manage, and report the annual marketing budget and forecast.
Select and manage strategic vendors and major projects (annual report, website, platform migrations); delegate tasks to direct reports and vendors.
Recruit, mentor, and develop a high-performing marketing team; align cross-functional efforts with revenue objectives.
Lead employer-brand initiatives, internal communications, employee events, and recruitment marketing; partner with HR on culture and engagement initiatives.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field, or an equivalent combination of education and experience. MBA or advanced marketing credentials preferred.
8+ years of progressive marketing experience, including at least 3 years leading strategy and managing teams.
Proven track record in financial services or other regulated industries preferred.
Hands-on experience with CRM and marketing automation platforms, analytics and dashboarding tools, and SEO/SEM best practices.
Demonstrated success managing vendors, agencies, and cross-functional projects; familiarity with regulatory review processes preferred.

Benefits

401(k)
401(k) matching
Dental insurance
Employee assistance program
Flexible schedule
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Professional development assistance
Referral program
Vision insurance

Work location

This position is based on site in Woodstock, Illinois and is an in-person role.

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