Marketing Jobs in Latham, NY

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Marketing & Digital Content Specialist

Sunrise Management & Consulting Latham, NY

Latham, NY

Today

$26 - $32/hr Full time Marketing Brand Management Campaign Management

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Job Description

Sunrise Management & Consulting is seeking a full-time Marketing and Digital Content Specialist to join onsite in Latham, NY. This role supports Sunrise Management & Consulting and Property Gauge, focusing on social media management, online listings, online reputation management, content creation, campaigns, and event coordination. The position offers an hourly rate of $26 to $32 and presents an opportunity to grow within a multi-brand environment, strengthening brand visibility and engaging residents and customers.

Benefits

Medical, Dental, Vision Insurance
401(k) with Match
Paid Time Off
Paid Company Holidays
Referral Program

Responsibilities

Oversee and update social media profiles for multiple brands and properties across platforms such as Facebook, Instagram, LinkedIn, and YouTube
Create, schedule, and publish engaging posts on LinkedIn, Facebook, and Instagram
Monitor engagement, respond to comments, messages, and inquiries promptly and professionally
Track engagement metrics and help optimize content performance
Maintain apartment listing profiles on Apartments.com, Zillow, and other rental sites, ensuring accuracy and alignment with marketing goals
Update website content and online profiles as needed
Monitor and respond to online reviews across Google and listing sites; coordinate resident feedback responses in line with company standards
Analyze feedback trends to identify opportunities for improvement
Assist in creating engaging marketing materials, announcements, and digital content
Develop graphics and promotional materials using Canva or similar tools
Support coordination of marketing campaigns, announcements, and product updates
Maintain brand consistency across all digital channels
Assist in planning and coordinating resident events at apartment communities
Coordinate logistics and promotional materials for industry trade shows and conferences
Support event communications and promotional outreach
Track performance metrics such as engagement, reach, lead volume, and listing effectiveness
Prepare monthly marketing reports with insights and improvement recommendations
Support overall marketing initiatives across both organizations and help manage calendars and schedules
Assist leadership with marketing-related administrative and coordination tasks

Requirements

3–5+ years of experience in marketing, social media management, communications, or a related field
Demonstrated experience managing multiple social media accounts or brands simultaneously
Strong written communication skills with experience responding to online reviews, comments, and inquiries in a professional manner
Experience developing and executing social media or digital marketing strategies, including content planning and performance tracking
Proficiency with social media management tools and design platforms such as Canva, Hootsuite, Buffer, or similar tools
Experience coordinating marketing campaigns, events, or promotional initiatives
Strong organizational and project management skills with the ability to manage multiple priorities and deadlines
Experience working with digital marketing analytics and engagement metrics to inform content strategy
Comfortable working in a collaborative environment supporting multiple brands or business units

Physical Requirements

Prolonged periods of sitting and working at a computer, viewing multiple screens and typing for extended periods
Ability to communicate effectively via phone, video conferencing, and in person
Occasional standing, walking, and moving between work areas or office locations
Ability to lift and carry light materials (up to 15–25 pounds), such as marketing materials and event supplies
Visual ability to read and analyze digital content, including detailed text and graphics
Manual dexterity to operate a computer, camera equipment, and other standard office tools
Ability to travel occasionally for events, meetings, or on-site content creation
Ability to set up and break down light event or promotional materials

Location: Latham, NY (onsite). Job type: Full-time. This position is in person.

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