The Marketing Coordinator role at IT Network Solutions focuses on coordinating digital campaigns, producing content, and supporting lead generation through hands on execution, including direct mail, onsite in Cranbury, New Jersey.

Responsibilities

Develop social media content and blog posts
Plan and manage Facebook and LinkedIn advertising campaigns
Create blog posts, newsletters, and other marketing materials
Plan and execute direct mail and outreach campaigns
Maintain marketing calendars and coordinate campaign schedules
Refresh website content and promotional materials
Build and publish landing pages
Monitor marketing performance and compile campaign reports
Manage CRM marketing lists and track leads
Enhance website visibility through SEO, GEO targeting, and AI-related optimization

Requirements

2+ years of marketing coordination, marketing administration, or similar experience
Strong writing and content organization skills
Familiarity with CRM systems, email marketing platforms, and basic website editing
Experience in market research and developing insights to guide decision-making
Proficiency in marketing strategy and a proven ability to design and implement successful campaigns
Knowledge of sales processes and how marketing strategies align with sales goals
Proficiency with digital tools and platforms used for marketing, campaign management, and analytics
Bachelor's degree in Marketing or a related field

Technologies

Facebook
LinkedIn
CRM systems
Email marketing platforms

Benefits

Health insurance
Paid time off

Details

Location: Cranbury, NJ (onsite)
Job Type: Full-time
Salary: USD 45,000 - 48,000 per year
Ability to commute: Cranbury, NJ 08512 (Required)
Experience: Marketing 2 years (Required)
Work Location: In person

About IT Network Solutions

IT Network Solutions is a managed IT and cybersecurity services provider serving businesses across New Jersey. The company seeks a highly organized Marketing and Campaign Administrator to coordinate marketing campaigns, create content, and support lead generation initiatives. This role combines digital marketing coordination with hands-on campaign execution, including direct mail campaigns.

Marketing Coordinator