Brooklyn, NY

Marketing Jobs in Brooklyn, NY

2 jobs found

Include remote jobs

10d ago

Director, CRM & Lifecycle Marketing

SmartSign, LLC Brooklyn, NY

Brooklyn, NY

10d ago

$175k - $195k/yr Full time Marketing Senior Channel Management

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Job Description

SmartSign, LLC is looking for a Director, CRM & Lifecycle Marketing to shape and run the end-to-end CRM program across eCommerce and Inside Sales, powered by HubSpot. This hybrid role in Brooklyn, NY offers a salary of USD 175,000 to 195,000 per year and the chance to build a high-performing CRM team, drive data-driven growth, and optimize customer journeys for maximum lifetime value.

Responsibilities

Design and execute comprehensive CRM and lifecycle programs spanning email, SMS, push notifications, and in-app messaging.
Create segmentation, personalization, and journey frameworks to tailor experiences.
Own the customer contact strategy, setting frequency guidelines and coordinating channels to deliver cohesive experiences.
Develop and drive the customer strategy focused on growing lifetime value, with a framework to accelerate high-value opportunities by market and vertical.
Lead ongoing optimization of the CRM platform, with HubSpot as the core system.
Collaborate with data and engineering teams to ensure clean, scalable customer data models.
Oversee integrations with the CDP, data warehouse, and marketing technology stack.
Lead lifecycle programs across key journeys: Acquisition and lead nurture, onboarding, retention and repeat purchases, and winback.
Establish a testing roadmap including A/B and multivariate experiments and implement continuous optimization loops.
Define success metrics such as LTV, retention, churn, engagement, and conversion, and track them in dashboards.
Build reporting frameworks and dashboards in partnership with analytics teams, enabling data-driven decisions.
Apply attribution, incrementality, and cohort analyses to optimize performance.
Build and manage a high-performing CRM and lifecycle team and oversee agency and vendor relationships as needed.
Establish best practices, documentation, and operational rigor to scale the function.

Requirements

8-10+ years in CRM, lifecycle, or retention marketing in leadership roles.
Experience with mid-cap ARR in the $50M to $250M range.
Must have revenue accountability in past roles.
Deep experience with HubSpot and/or Salesforce (required).
Proven track record scaling lifecycle programs in both ecommerce and B2B contexts.
Experience integrating CRM with data platforms.

Technologies

HubSpot
Salesforce
SQL
CDP

Technical & Analytical Skills

Strong understanding of customer data models and segmentation logic
Event-based tracking and marketing automation
Comfort with SQL, dashboards, or analytics tools
Experience with CDPs
Experience with privacy/regulatory frameworks (GDPR, CCPA)

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1mo ago

Marketing Manager

OOS Management Corp. Brooklyn, NY

Brooklyn, NY

1mo ago

$67k - $107k/yr Full time Manager Marketing Analytics

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Job Description

The Marketing Manager will lead multi-channel campaigns, optimize digital systems, and create content to expand ABA services while elevating brand awareness for OOS Management Corp. in Brooklyn, New York.

Overview

LBAPS is seeking a highly creative and strategic Marketing Manager with strong expertise in digital marketing, design, and funnel-building. This role is central to expanding ABA services and family support to 25,000 families across all 50 states. You will guide multi-channel marketing initiatives, refine marketing technologies, and develop high-quality content that drives engagement, growth, and sustained brand visibility.

Location

Brooklyn, NY (onsite)

Compensation

USD 67,000 – 107,000 per year

Responsibilities

Direct and synchronize marketing efforts across digital channels and external campaigns
Build, update, and optimize WordPress sites, landing pages, and blog content
Enhance SEO performance using tools such as Google Analytics and Google Search Console
Produce high-quality video content for marketing and educational purposes
Create digital and print assets using Adobe Creative Suite including Photoshop, Illustrator, Premiere Pro, and InDesign
Manage marketing automation, integrations, and CRM-related systems
Oversee Google Business Profile, monitor reviews, and optimize local listing performance
Develop blogs, newsletters, campaigns, and social media content
Implement SEO-driven content strategies and perform keyword research
Collaborate with internal teams to ensure alignment and timely execution
Research and adopt new marketing tools and technologies

Requirements

Extensive WordPress experience, including SEO, plugins, optimization, and performance tuning
Proficiency with Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator, InDesign, etc.)
Video editing and graphic design capabilities
Solid understanding of SEO, analytics, and digital growth strategies
Experience with Google Analytics, Google Search Console, and Google Business Profile
Excellent English writing and content creation skills
Strong organizational abilities with the capacity to manage multiple projects concurrently
Tech-savvy with experience in integrations and marketing systems

Technologies

WordPress
Google Analytics
Google Search Console
Google Business Profile
Adobe Creative Suite
Photoshop
Illustrator
Premiere Pro
InDesign
CRM-related systems

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Marketing Jobs in Brooklyn, NY

Director, CRM & Lifecycle Marketing

Marketing Manager

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