Marketing Jobs in Arlington, TX

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11d ago

Marketing Coordinator

GracoRoberts Arlington, TX

Arlington, TX

11d ago

$65k - $70k/yr Full time Marketing Brand Management Campaign Management

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Job Description

The Marketing Coordinator role at GracoRoberts in Arlington, TX, offers hybrid work arrangements and focuses on sales support, event marketing, and digital campaigns to drive lead generation and brand growth across sales, events, and online channels.

Responsibilities

Develop sales tools such as sell sheets, email templates, andPowerPoint capability presentations to support lead generation, sales efforts, and corporate branding
Coordinate event marketing for tradeshow booths and other events, handling logistics throughout the year; travel to events and to supplier partners as needed to learn the business, product lines, and provide on-site activity support
Distribute tradeshow leads to sales personnel by territory and collaborate with the team to capture and report on lead conversion
Monitor inventory and replenish premiums and giveaways for special events and customer gifts
Create and manage organic and paid social, video, and email campaigns to drive engagement and support brand growth
Produce high-impact content including videos, graphics, and targeted email workflows to support lead generation and nurturing
Measure performance with HubSpot and other analytics tools, optimizing to improve engagement, conversions, and data quality

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field
Two to three years of general marketing experience
Proficiency with HubSpot is required
Experience using design and video editing tools such as Canva, Adobe Creative Suite, Cappcut or similar
Strong writing, editing, proofreading, and storytelling skills with the ability to tailor content for different platforms
Experience with event, marketing, and trade show planning is highly preferred

Technologies

HubSpot
Canva
Adobe Creative Suite
Cappcut
PowerPoint

Benefits

401(k)
401(k) matching
Dental insurance
Employee assistance program
Health insurance
Health savings account
Life insurance
Paid time off
Referral program
Vision insurance

Equal Opportunity Employer

GracoRoberts is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

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